19-20 MA5606: Marketing And Media Law

This unit represents 5 sessions of Marketing led by Dr. Finola Kerrigan and others and 5 of Media Law led by Craig Dickson.
This is a highly professional course and attendance is mandatory.
You will learn the basics of Film Marketing and will be asked to write an essay/marketing plan for the final assessmnet. You will be introduced to Media Law and will gain a basic understanding of copyright law,chain of title, E&O, and the principles of media contracts. You will write an essay on an assigned topic for your end of term assessment.